Granicus announces the launch of flagship offering, Engagement Cloud in Australia and New Zealand

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Engagement Cloud

Engagement Cloud

Better connect with and understand the public, helping move beyond generic, one-size-fits-all communications to meaningful, tailored messages and notifications that foster genuine dialogue and understanding.

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Connect to your people

Engagement Cloud combines public sector expertise, data insights, and advanced end-to-end tools to keep residents engaged throughout the entire public service lifecycle. It delivers relevant, accessible experiences at every touchpoint — from onboarding campaigns and multi-step enrollments to everyday transactions and ongoing feedback — across email, social, and web.

Build meaningful connections to drive better outcomes with Engagement Cloud

Granicus’ holistic communication and engagement solution helps you treat each user as the individual they are and give teams everything they need to deliver great experiences to those they serve.

Multichannel digital communications

Reach residents across email, social, or web — with a 98% deliverability rate. From one-off campaigns to step-by-step enrollment experiences to always-on workflows.

Targeted audience segmentation

Target stakeholders specifically based on how they’ve interacted with your agency. Leverage consented first-party data to enrich individual user profiles so you can give constituents the tailored experience they expect.

Engagement and sentiment collection

Capture resident feedback anytime, anywhere. Create modern engagement experiences to learn what residents think and how they feel about government initiatives. Then adapt where necessary.

Granicus experience services

Ensure your technology is aligned with the people and processes that make for great government experiences with a strategic partner and a suite of services, including technical training, on-demand videos, step-by-step templates, and expert-led consulting workshops to upskill your teams and reduce risk.

Trusted by 1,000+ Organisations Across the Globe

We provide the world’s leading online community engagement platform. See how Engagement Cloud has revolutionised the way community members connect.

“We were able to produce a project page within minutes and populate it rapidly as info came in.”

Courtney Walsh, Communications & Engagement Officer, Shire of Denmark
Courtney Walsh, Communications & Engagement Officer, Shire of Denmark

"The feedback we received [prior] was static and one-dimensional. This platform has allowed us to be more three-dimensional and visual."

Sonia Gerken, General Manager, Communications/Customer Support, Gore District Council, NZ
Sonia Gerken, General Manager, Communications/Customer Support, Gore District Council, NZ

“Too often, people get scared to share their stories with a university or government agency, but the platform helped put them at ease. People shared their stories vulnerably with us in ways that will benefit all Queenslanders.”

Dr. Kelsey Chapman, Research Fellow, Griffith University
Dr. Kelsey Chapman, Research Fellow, Griffith University

"Having a dedicated platform gives us and users oversight across all our consultation projects and consistency in our engagement approach."

Tania Stark, Willoughby City Council Community Engagement Specialist
Tania Stark, Willoughby City Council Community Engagement Specialist

Benefits of Engagement Cloud

Grow and understand your community

Tap into direct messaging channels, peer networks and unmatched deliverability — powered by rich resident-generated data to grow your reach and build high-quality audience segments.

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Guide residents through personalised journeys

Design and deliver tailored engagement pathways that drive participation in key programs and services, turning insights into meaningful action.

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Strengthen relationships and improve digital experiences

Use performance metrics and experience data to continuously identify gaps, refine strategies, and mature your digital engagement over time.

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A new way to engage residents and drive purposeful action

Deliver relevant, impactful experiences at every touchpoint

Combine data-driven audience intelligence, cutting-edge tools and deep public sector expertise with Engagement Cloud.

Deliver relevant, impactful experiences at every touchpoint

Maximize outreach and engagement

Deliver clear, tailored communications at every stage of the user journey and build positive interactions with residents at scale. 

Grow public participation 

Establish compelling and accessible ways for residents to express their views and actively participate in decision-making processes. 

Elevate program enrolments  

Simplify the process for residents to explore and engage in relevant government initiatives through focused outreach and streamlined enrolment procedures.

Improve access, understanding, and trust  

Improve access, understanding, and trust  

Offer transparent information and user-friendly resources to help residents easily access and comprehend services and programs.

Deliver the experiences that matter most

Explore how Engagement Cloud helps governments deliver exceptional experiences for all.

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